November 14-16, 2017 | Trump International Beach Resort, Sunny Isle, Florida

Florida Retail Federation | Florida Petroleum Marketers and Convenience Store Association

The Summit is one of retail’s most important events of the year. The future of retailing in Florida and FRF/FPMAs issue focus in the upcoming legislative session will be determined. Make sure you Save the Date for lunch with Florida’s new Chief Financial Officer Jimmy Patronis.


Pharmacist Immunization CE

September 30 is the deadline to renew your certification

Complete Your Pharmacist Continuing Ed Requirement

Learn Vaccine Administration and Immunization Essentials

Provided through the Florida Medical Association

Meets s. 465.009, F.S. Requirements

Florida Pharmacist-Specific for Flu, Pneumococcal, Meningococcal, and Shingles Vaccinations and Now Immunizations and Vaccines on the CDC Recommended Adult Immunization Schedule and International Travel List


2017 Retailer of the Year

Hub City Smokehouse & Grill's Michael Carroll Named 2017 Florida Retailer of the Year

The Florida Retail Federation (FRF), the state’s premier trade association celebrating its 80th year in supporting Florida’s retail industry, today named Michael Carroll, owner of Hub City Smokehouse & Grill in Crestview, as its 2017 Florida Retailer of the Year. This is the 19th year in a row that FRF has selected a retailer of the year, and Michael will be honored with this prestigious award during a special luncheon on June 8 at the Vinoy Renaissance Hotel in St. Petersburg. Ray & Jody Hetchka of Kayak Amelia in Fernandina Beach and April Meier of Pawsitively Scrumptious Bark Bakery & Boutique in Crestview will be recognized as Outstanding Retail Leaders during the ceremony.


80 Years Strong

Yearlong Celebration Planned






Founding Companies

Gov. Daniel McCarty

Jacksonville, FL

Gallie's Hall


The Power of Association

Influential Retail Advocacy

Join Today!

Miami Orthodontic
The internationally recognized stylist César Lobo has been working hard for two years in the City of Miami. Last August, he opened his new beauty salon at 50 Biscayne Blvd in Miami.
Member Profile
Accountants classify losses from theft rather euphemistically as part of “inventory shrinkage.” But everyone knows what that usually refers to: lost revenue due to theft. While the everyday, garden variety shoplifter is a perennial thorn in any merchant’s side, focusing solely on the lone thief diverts attention from a much larger and more pervasive threat to a store’s profitability: organized retail crime. Think of it as shoplifting on steroids.
Hurricane Irma
With Hurricane Irma approaching our State, the Florida Retail Federation and our merchant program Florida Bankcard Solutions would like to take a moment to remind you of some recommendations to help protect your merchant processing account.
Hurricane Preparedness
Retail News
A new survey conducted for NRF shows small retailers have nearly caught up with large merchants in making the switch to chip-and-signature credit cards — even though virtually half say the cards would be more secure if easy-to-forge signatures were replaced with a secret personal identification number.
Merchant Processing
Average person expected to spend $86 this year on Halloween candy, costumes, decorations and greeting cards; total spending nationally to set record of $9.1 billion
Retail News
Sales Tax Holiday
What retail apocalypse? That's what some of America's top commercial real estate CEOs are asking. In fact, they remain some of the retail industry's biggest cheerleaders.
Industry Update
Retail News
At Panther Coffee in Miami, no worker is paid under $10 an hour. In fact, including tips, entry-level employees take home about $15 an hour on average, well above the state's minimum of $8.10 an hour. Husband-wife owners Joel and Leticia Pollock say lower wages just aren't an option if they want to be successful.
Minimum Wage
Retail News
Mobile Marketing
A new study (PDF) from Texas-based digital savings company RetailMeNot, Inc., finds almost half (47 percent) of small business retailers struggle to keep up with the latest trends in mobile marketing.
Mobile Marketing
Retail News
FRF Releases
The Florida Legislature completed the 2017 legislative session on Monday, May 8th with the passage of 211 bills - the least in 20 years - and a $82.4 billion budget that will now be sent to the Governor for consideration. .
Government Affairs
Business Success
Good news for retail came out of the Census Bureau yesterday. July turned out to be not just better than expected but also the month with the biggest rebound in retail sales all year, rising 0.6% for the month and 4.2% since July 2016. What’s more, revised data for May and June show a brighter picture than preliminary estimates had indicated, eliminating what had appeared to be a decline in retail sales.
Business Success
Retail News
FRF, Florida Restaurant & Lodging Association and the Florida Chamber of Commerce sued City of Miami Beach over proposed ordinance increasing minimum wage in spite of state preemption; 11th Circuit Court rules in favor of business community
Retail News
FRF In the News
Check FRF In the News for news articles about the Retail Federation.
FRF In the News

One of FRF’s newest members is the Islamorada Beer Company (IBC), headquartered in the Florida Keys and cofounded by Jose Herrera and Tyrone Bradley.

Read more about Islamorada

Video Updates

Sunshine EXPO Tradeshow

2017 LEOY Awards